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Sleepwear Buying Guide

Discover sleepwear dreams are made of

Update your bedtime wardrobe with beautiful, comfortable sleepwear crafted from the finest natural fabrics. Made from sustainable certified organic cotton, pure cotton and plant based modal, our versatile sleepwear pieces are perfect for sleeping, relaxing and gifting in every season. Choose from robes, kimono, pyjamas, nighties, sleeping shorts, PJ sets and eye masks.

Trending sleepwear in autumn and winter 2025

Modal sleepwear

Sleepwear made from modal feels silky smooth to wear. Modal is a soft plant based fabric that is cool, breathable and perfect for sleepwear. Our top pick for autumn and winter sleepwear made from modal is our Florence sleepwear collection. Florence sleepwear pieces feature a beautiful botanical design inspired by lush, plant-filled conservatories in moody, restful hues perfect for deep slumber. Painterly brush strokes of colour create a beautiful abstract pattern. Designed in shades of green, chartreuse and deep blues with hints of merlot, pink and white. Made from OEKO-TEX certified modal fabric, our Florence sleepwear range includes a robe, a nightie, an Empress nightie, PJ Pants, PJ Shirt and a matching eye mask.

Organic cotton sleepwear

Sleepwear made from sustainable organic cotton feels beautiful to relax and sleep in. Our certified organic cotton yarn is sourced from carefully chosen suppliers to create sleepwear that is comfortable, breathable, kinder on your skin and on the planet. Our top pick for autumn and winter sleepwear made from organic cotton is our Isobel sleepwear. Add classic stripes to your sleep wardrobe staples with the pretty dark pink hue of Isobel sleepwear pieces for comfy and timeless style in every season. Designed in a simple, dark pink and white stripe. Made from GOTS and OEKO-TEX certified yarn dyed organic cotton our Isobel sleepwear range includes a robe, a nightie, a nightshirt, PJ pants, a PJ shirt and a matching eye mask.

Flannelette sleepwear

Our top pick for flannelette sleepwear for autumn  and winter is our brushed organic cotton sleepwear range. When nighttime temperatures drop, turn to cosy PJs with Brushed Organic Cotton Knit sleepwear, designed for snuggly sleep and winter afternoon naps. Featuring three different designs with August in a blue and white gingham, Penny in a pink and white check and Eloise in a floral block print motif on white. Made from GOTS and OEKO-TEX certified brushed organic cotton knit with white velvet trim detail. Our flannelette sleepwear ranges include PJ pants, a PJ shirt and a nightshirt.

Sleepwear NZ - Buying Guide

Our tips for choosing sleepwear

Buying the right sleepwear is key to making sure you get the best nights' sleep. Deep restorative sleep is essential for our health, wellbeing and coping with the demands of a busy life. Read our helpful tips for choosing the right sleepwear for you.

What type of sleepwear should I choose? 

We recommend having a variety of sleepwear pieces to suit sleeping in every season. For the warmer nights of spring and summer try nighties or sleep shorts with a cami, which let your skin breathe to keep you cool. For autumn and winter wear classic pyjamas of a PJ Shirt and PJ Pants, layering a comfy tee underneath for chillier nights. A kimono robe is perfect for wearing after a shower or adding over sleepwear for relaxing at home.

What size sleepwear is best?

For a good nights’ sleep, being comfortable is essential so this means choosing the right size sleepwear. Use our handy size guide to determine which size suits you best. We recommend sleepwear that is roomy and comfortable so that your skin and body can breathe to help regulate your temperature. Roomy sleepwear also means you can roll over in bed without your pyjamas being pulled tight against you restricting your movement. Tight fitting garments can impact your circulation and hinder your ability to breathe normally during the night.

What sleepwear fabric is best?

The best material for sleepwear is natural fabrics. Natural fabrics are easy to care for, feel good to wear, let your skin breathe and will help you regulate your body temperature to sleep soundly. We recommend sleepwear made from sustainable organic cotton, pure cotton, silk and plant-based modal. These fabrics are soft, light and breathable to keep you cool enough so you fall asleep easily but still warm enough to be comfortable.

Sleepwear FAQs

What is sleep wear?

Sleepwear is the name given to the clothing you wear to bed. Sleepwear comes in a range of designs and patterns to suit your sleep style, your personal style, the season and your budget. Choose from robes, kimonos, pyjamas, PJ shirts, PJ pants, nighties, nightshirts, sleeping shorts and PJ sets. Sleepwear is usually made from soft fabrics in relaxed shapes so you feel comfortable in bed when sleeping.

Which fabric is best for sleepwear?

he best fabric for sleepwear is made from natural fibres. We recommend sleepwear made from sustainable organic cotton, pure cotton, silk and plant-based modal. These fabrics are soft, light and breathable to keep you cool enough so you fall asleep easily but still warm enough to be comfortable. Natural fabrics are easy to care for, feel good to wear, let your skin breathe and will help you regulate your body temperature to sleep soundly.

Can you wear a Kimono at home?

Yes! A Kimono is another name for a bathrobe or robe. A kimono is lovely to wear at home after a shower or to layer over pyjamas for extra warmth in the morning or in the evening before bedtime.

Sleepwear Caring Tips

Our sleepwear pieces are made from beautiful natural fabrics which makes them easy to care for. We recommend a cold machine wash with mild soap, a line dry and warm iron for all our sleepwear collections. It is best to wash sleepwear separately from other items to avoid damage as they tend to be delicate. Do not bleach, soak, leave wet or tumble dry. Following our laundering instructions and caring carefully for your sleepwear items will keep them looking beautiful, to be worn for years to come. We also recommend having several sets of sleepwear so you can enjoy a fresh set every 4 to 5 days.

Our store locations

With stores across NZ and multiple stockists, you can visit us for the look and feel of the product before purchasing. 

We have store locations in Rosedale | Cambridge | Christchurch | Mount Maunganui | Napier | Newmarket | Ponsonby | Queenstown | Takapuna | Te Aro | Wellington Central.